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A Message From Bag Balm’s New President

Dear Friends,

I am honored and excited to take on the role of President of Vermont’s Original LLC and our incredible 119 year-old brand, Bag Balm.

Many of our fans share family memories of Bag Balm as a product that ‘Works Wonders’ and is passed down for generations. Our original product has four simple ingredients, is effective, time-tested and has its founding roots in the Northeast Kingdom of Vermont. From dry skin to cracked heels, to cycling chamois cream to wind protection while skiing, Bag Balm is used for countless purposes. We even have a customer who uses it on her chickens to help heal minor scrapes and cuts!

While I believe that nearly every person can find at least one benefit from Bag Balm, I think of it as the ‘littlest, biggest brand in the world!’ It is a well-kept secret from Vermont but we’re about to change that notion.

Originally from Dummerston, Vermont and a graduate of University of Vermont, I’ve had the opportunity to work with and scale some of our state’s best brands including Keurig Dr. Pepper (formerly Green Mountain Coffee Roasters), and Seventh Generation.

Get in touch!

Join me on LinkedIn, and on Bag Balm's social channels: FacebookTwitterInstagram, and Pinterest.

Reid Greenberg 
Vermont’s Original, LLC